The World's Top 10 Most Innovative Companies in Consumer Electronics
1. Google For changing the way we view the world (and TV). The $350 billion giant has proven that it is working in both the ...
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1. Google
For changing the way we view the world (and TV). The
$350 billion giant has proven that it is working in both the short and
long term to change consumers' lives through hardware. Its clever (and
incredibly cheap) dongle, Chromecast, lets users beam web video to their TV screens, while Google Glass brings the ultimate possibilities of wearable computing—and all those '90s sci-fi action movies—to life. Its $3 billion acquisition of smart thermostat maker Nest provided an inkling that Google might eventually bring homes to life, as well.
2. Sony
For listening to fans when creating its sleekest, most powerful console yet.
The next-gen console war found its gladiators in the PS4 and Xbox One.
Amid criticism of its rival being too heavy on the entertainment (and
too lean on gaming), Sony released the PlayStation 4 with new sharing
and multitasking features—along with a price tag $100 cheaper than the
competition. More than 4 million customers chose Sony as the victor.
3. Apple
For reigniting customer passion by transforming its mobile OS and desktop.
Besides flattening things out with the beautiful iOS 7 and constructing
an ultrapowerful tank of a computer in the redesigned Mac Pro, the king
of Cupertino also broke its sales records with the iPhone 5s and
5c—more than 9 million flew off shelves during its first weekend—and
brought ultralightweight design to the standard-setting iPad Air. But
perhaps its greatest achievement in innovation wasn't its devices, but
rather the device controls: The iPhone 5s's fingerprint sensor adds yet
another degree of accessibility (and purchase point) to its most coveted product.
4. Amazon
For turning tech support upside down. With its Kindle Fire HDX, Amazon
not only created a true iPad competitor, it potentially revolutionized
customer support. The Mayday feature on the Kindle Fire HDX allows
device owners to connect to an on-screen representative in less than 15
seconds, further sharpening Amazon's renowned and relentless focus on
customers.
5. GoPro
For cracking the mainstream by courting action junkies everywhere.
The action-driven camera company strapped its tiny, nearly
indestructible, Hero cameras onto just about anything and anyone,
including an eagle or two. By putting its HD cameras in the hands of
athletes, adventurers, and daredevils, GoPro sales grew to nearly $1
billion in 2013. The company also built out its app, allowing users to
seamlessly share their videos with others—just as the marketing-savvy
company would like them to—and began a partnership with Microsoft to
bring an action-sports channel to the Xbox this spring.
6. Leap Motion
For letting users sculpt, sketch, and play with the wave of a hand. While we've yet to see truly radical motion-control technology, Leap Motion, which officially launched last summer, is leading the pack in getting us there. With a tiny flash
drive–size controller that costs just $80 and tracks a finger's
movement within 1/100 of a millimeter, the company has already become an
authority on gesture control in the consumer-electronics space,
snatching up partners like HP and ASUS to incorporate its tech into
their laptops. But Leap Motion's Airspace store—where creative apps like
DRUMair (for the wannabe rocker) and Freeform (for the hopeful
sculptor) abound—is where the real innovation is revealed.
7. Xiaomi
For using sharp marketing to become China's biggest smartphone maker in just three years.
While skeptics point to the Apple-like cult image CEO Lei Jun portrays
(he even wears the Jobs-esque outfit of dark shirts and jeans), Xiaomi
also poached Hugo Barra, Google's VP of Android product management,
to help the company expand its influence overseas. Its products are as
in demand as Apple's, selling out its newest phone, the Red Rice, in
less than 90 seconds and piling up more than 7 million preorders,
leading to more than $5 billion in revenue in 2013.
8. LEGO
For changing the definition of "play." These blocks
aren't just for kids. Last year, Lego released Mindstorms EV3, its
smartest line of robotic creatures yet. As a reward for boldly placing
tech like Linux
and infrared sensors in the hands of both youngsters and adult fanboys,
EV3 has become one the company's fastest-selling lines, and thanks to a
partnership with the nonprofit FIRST, roughly 350,000 students in 70
countries are now learning robotics from programmable toys like SPIK3R
and R3PTAR.
9. iRobot
For reinventing the vacuum (again) and tackling mopping too.
IRobot upgraded its Roomba and Scooba lines—the vacuum that squeegees
and scrubs the floor. But the company also introduced households to the
Braava: a floor-mopping robot that uses recyclable or disposable
microfiber clothes to make quick work of dirty floors. Its commitment to
invention—and its smart foray into security and military work—helped
iRobot's revenue climb by roughly $50 million in 2013 to almost $500
million, while its stock surged 85%. Those are some serious bots.
10. Orbotix
For rolling out new robotic toys that dart between the digital and the physical. Sphero
the robotic ball is so addictively fun, even President Obama has taken
it for a spin. But last year, the Boulder, Colorado–based Orbotix wowed
kids and geeks everywhere again with the Sphero 2.0, an upgraded,
smartphone-controlled orb that moves twice as fast and has double the Bluetooth
range as the original. The Sphero 2.0, which interacts with almost 30
smartphone apps that treat physical objects and digital obstacles,
helped Orbotix more than double its revenue in 2013. Not one to be stuck
in one form factor, Orbotix evolved (again) in January and announced
the Sphero 2B: a tubular, two-tired robot that can tumble across rough
terrain and leap from steep inclines.